Portfolio
This portfolio showcases my commitment to strategic design, where each piece is a thoughtfully crafted solution to a client's specific objective. Through meticulous work in Photoshop and innovative use of AI, I develop compelling visual identities, engaging marketing materials, and intuitive user experiences that address core challenges and drive measurable results. Explore how creative problem-solving underpins every successful project.
SublymaStyle - Sublimation Course Banner
Key Contributions:
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Client Requirements Translation: Worked together with the client to create a banner for her entrepreneurial course.
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AI-Generated Asset Integration: Using the customers head and generated a full body using AI to get a more professional look.
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Photoshop Proficiency:
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Masking & Blending
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Advanced Typography
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Custom Shape Design
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Image Adjustments
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Efficient Layer Management
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ViDART - Logo Design
Key Contributions:
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Client Vision Realization: Translated client's desire for a "handcrafting" and "hands-focused" brand identity into a distinctive logo.
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Conceptual Design & Execution
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AI-Generated Textures: Utilized AI for intricate pattern generation within core elements.
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Photoshop Proficiency:
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Custom Hand Shape Creation (interlocking design)
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Advanced Text Manipulation & Styling (ViDART text)
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Texture Integration via Masking & Blending Modes
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Strategic Color Grading & Layer Effects
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Esencia Dulce - Dessert Store Logo
Key Contributions:
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Client Vision Realization: Designed a rounded logo reflecting the client's "sweets store" concept, suitable for packaging and branding.
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Vector Illustration: Created custom graphics including the pastry bag and decorative circular elements.
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Photoshop Proficiency:
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Glass Effect Application: Utilized layer styles (e.g., Bevel & Emboss, Inner Shadow, Drop Shadow, Overlay) to achieve a realistic 3D glass appearance.
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Advanced Typography: Styled custom "Esencia Dulce" script and supporting text for a playful yet elegant feel.
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Color Palette Development: Implemented a vibrant, dessert-themed color scheme.
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Precise Layering & Composition: Arranged all elements within a circular format with careful alignment and spacing.
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Trading Indicators
Instagram Story Banner
Key Contributions:
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Client Vision Realization: Designed a dynamic banner for a developer client, effectively promoting an "all-in-one toolkit" of trading indicators.
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Targeted Visuals: Created a visually engaging layout suitable for a tech-savvy audience on Instagram Stories.
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Photoshop Proficiency:
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Data Visualization Integration: Expertly combined technical charts (candlestick, line graphs) with custom indicator overlays (signals, highlights).
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UI/UX Element Design: Developed and integrated a clear "Feature Control Panel" with checkboxes, showing the software interface.
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Robotic/AI Imagery: Placed a sleek, futuristic robot head to symbolize advanced AI and technology.
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Glow Effects & Highlighting: Applied strategic neon glows and highlights to emphasize key data points and text elements ("UNLOCK THE ULTIMATE ALL-IN-ONE TOOLKIT," "UTS+ AI").
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Typography & Branding: Used bold, modern fonts and a consistent color scheme (dark background, teal/yellow accents) to convey innovation and professionalism.
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Layer Management: Organized complex visual elements (charts, text, UI, imagery) for a clean, impactful composition.
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Team Vivir Bailando
Aerobics Class Logo
Key Contributions:
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Client Vision Realization: Designed a dynamic, circular logo reflecting the client's "Vivir Bailando" (Live Dancing) concept for her aerobics class, conveying energy and fun.
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Character Integration: Incorporated a custom 3D-rendered character in an active pose, appealing to the fitness target audience.
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Photoshop Proficiency:
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Modern Design & Composition: Created a clean, impactful circular design with strong typography and a vibrant green core.
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Glass/Resin Effect Application: Applied realistic light refractions, transparency, and subtle internal illumination to achieve a premium, contemporary finish.
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Color Palette Development: Utilized a high-contrast scheme (lime green, black, white) to ensure visibility and energy.
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Contextual Presentation: Rendered against a distressed wall with dramatic lighting for a professional mockup.
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Deliciosas Pizzas
Instagram Story Banner
Key Contributions:
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Client Vision Realization: Designed an engaging Instagram Story banner for a restaurant client, effectively promoting their "Super Deliciosas Pizzas" and a discount offer.
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Appetite Appeal: Created a visually tempting layout focused on high-quality food photography and warm, inviting colors.
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Photoshop Proficiency:
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Food Photography Integration: Seamlessly incorporated and enhanced multiple pizza images to maximize visual appeal.
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Dynamic Background Design: Developed a fiery, gradient background to evoke warmth and the cooking process, suitable for a pizza brand.
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Promotional Highlight: Designed a clear "Hasta un 50% de Descuento" badge for quick readability of the offer.
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Branding & Call-to-Action: Integrated a custom chef mascot logo, clear social media icons, and contact information for immediate engagement.
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Typography & Hierarchy: Utilized bold, distinct fonts for "Deliciosas PIZZAS" to ensure maximum impact and readability on a small screen.
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Key Contributions:
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Client Needs Translation: I do this almost on a daily basis where customers requests this type art for mugs, shirts, caps and plenty more. This is called sublimation.
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Creative Concept & Illustration: Developed a charming, chalk-art style visual, including custom typography and playful childlike drawings, marble texture.
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Photoshop Proficiency:
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Text & Graphic Creation: Utilized Type Tool and custom brushwork to mimic chalk effects on a chalkboard-style background.
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Mockup Integration: Skillfully applied the flat design onto 3D mug mockups, ensuring realistic curvature and lighting for presentation.
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Color Palette: Employed a vibrant, multi-color scheme on a dark green background, typical of chalkboard aesthetics, optimized for sublimation.
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